Did you know that people watch 5 billion videos on YouTube every day? In fact, 300 hundred hours of video are uploaded to YouTube every minute! This might not even surprise you, as YouTube is the leading service that made it possible to easily put videos online in 2005. Flash forward to 2017 and if your marketing strategy does not have a video component tied to it, your visibility and business growth potential will suffer. Video should become a critical piece of the marketing puzzle because of how much video content your audience is consuming.
But, with many other companies knowing this, it’s becoming harder and harder to stand out amongst your competition. This is why advertising spend does need to be allocated to services like YouTube in order to gain visibility from your target audience. Although similar to paid search spend, the world of YouTube advertising can seem a bit overwhelming and complicated to navigate at first. Hence, this guide will walk you through the several aspects of running a successful YouTube channel and make a killing using these tips. YouTube is the leader in online video, and the premier destination to watch, share, and promote original videos online. YouTube is fully integrated with Google Ad Words for video, leveling the playing field for businesses that want to reach new customers with online video.
