When you have a website, the most important factor in whether or not you are successful – whether your website is trying to sell something or simply trying to get followers and readership – is how much traffic you have.
Traffic is important because it helps you to rank higher in search engines, it helps you to gain expertise in the topic or industry that you’re in, it allows you to establish influence and of course, to give you the ability to earn money through affiliate sales, direct sales or even advertising on your website if your traffic is great enough.