Why Do Most Health and Fitness Programs Fail? We hear it a lot – Someone takes a gym membership and then lets it die without a whimper. Someone takes up a diet and then returns to gluttony the next weekend. Someone does a great deal of expensive shopping from big-name brands for morning routines and then wears the filthily expensive tracksuit for lounging around at home. This bug is all around us – People make grandiose plans to start health and fitness programs and then let go of them at the drop of a hat. What goes wrong?
When we hear about the failure of diets or gym programs all around us, usually it isn’t their fault. Usually it is the fault of the people who started with much hoo-ha about going through these programs, telling all their friends and colleagues about it, and then did not follow those programs through to the end. The people who leave midway do not see the benefits, of course, and the commercial fitness enterprises lose their face.
